Online, Presentation

Monday

Nov 7, 2022

Labeling and Marketing Hemp-CBD Products: Best Practices & Pitfalls to Avoid

Smither's Hemp & CBD Workshop

Asa Waldstein reviews best practices, and common mistakes companies make when marketing and labeling hemp-CBD products.


  • Anatomy of a CBD supplement label. A detailed review of how to comply with state and federal regulations.

  • Marketing insights: A review of recent regulatory trends, common marketing oversights, and best practices for compliance. This includes looking at the nuances of social media engagement, reposting, and infographics. Asa will also discuss other enforcement areas, such as influencer marketing and blogs.